Design as a Communication Medium
Everything Suttle Mindlin does is about a future transaction… a brand… a promise kept. These are issues best solved through an understanding of needs and wants embedded in the culture of each “place”. Design is the medium through which the firm connects clients’ values with customers, employees, and society. The firm understands design, lifestyle, branding, fashion, demographics, and all the other tools of the trade. However, the firm’s approach to design is manifested by the ability to create a profound and intimate emotional connection between clients, place, and the larger world.